Social Computing Group Blog » advertising http://socialcomp.com/blog Glimpses of Our Hive Mind Thu, 14 Apr 2011 14:57:01 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 Ad Agencies See Africa as Next Big Thing… http://socialcomp.com/blog/756 http://socialcomp.com/blog/756#comments Thu, 21 Oct 2010 13:33:27 +0000 Jason http://socialcomp.com/blog/756 Ad Agencies See Africa as Next Big Thing

“Fifteen months after Kofi started to set up shop, we already have higher revenue in Ghana than in South Africa,” said Richard Pinder, chief operating officer of Publicis Worldwide, a unit of Publicis Groupe SA, which wants to increase its business on the continent. The reason: Advertising growth in Africa is soaring, driven by telecom companies, financial services firms and makers of consumer products.

]]> http://socialcomp.com/blog/756/feed 0 How advertising is changing because of t… http://socialcomp.com/blog/600 http://socialcomp.com/blog/600#comments Mon, 02 Nov 2009 14:43:17 +0000 Mark http://socialcomp.com/blog/600 How advertising is changing because of the personal info that advertisers can get through social networking sites:

http://www.techcrunch.com/2009/11/01/how-to-spam-facebook-like-a-pro-an-insiders-confession/

]]> http://socialcomp.com/blog/600/feed 0 Interesting article about how use of fre … http://socialcomp.com/blog/353 http://socialcomp.com/blog/353#comments Sat, 21 Feb 2009 13:26:46 +0000 Mark http://socialcomp.com/blog/353 Interesting article about how use of free apps on iPhone goes down rapidly. So advertising does not make that much sense to monetize social apps.

http://www.appleinsider.com/articles/09/02/19/iphone_app_usage_declining_rapidly_after_first_downloads.html

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